There is a strange thing humans do with ideas. You can become incredibly excited about something that does not exist yet. For a few minutes, you can see the entire thing: the business, the artwork, the book, the video, the renovated room, the invention, or the project you've been talking about starting for three years. In your imagination, it's already finished. Then comes the dangerous question: Okay. What do I do first? Suddenly, that brilliant idea becomes considerably les